How to fight online risks with one Solution?
‘’68% of business leaders feel their cybersecurity risks are increasing.’’
This is happening on a larger scale as the growth of technology is always increasing the growth of hackers to enter in our system more easily.
As a brand, the online world has brought multiple options on the table.
From engaging with prospects to understanding their online behaviour, the online world has brought multiple options for lead generation to take place in an efficient manner.
Yet with the risks increasing, the above action has become difficult to be conducted as there seems no permanent solution for it.
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What if you were told that there is one solution that can help change your brand’s online status to secure most of the time?
What if you were told that there was a solution that can play the role of a security shield when you conduct your online actions?
We have discovered an ultimate solution that can work wonders for your brand with reference to online security and privacy which we have covered in detail in this article.
What to expect?
2. The benefit of using a VPN for your brand
3. How to invest in the right VPN service?
Let’s get started.
Meaning of VPN
VPN stands for virtual private network. It conducts a secure process of ensuring that your IP address is being hidden when you conduct any online actions.
As a business, the need to spend multiple amounts of money isn’t as possible as you expect it to be, does that mean your business should remain behind?
Never.
This is exactly why a VPN service can help you. With a VPN service you can do so much for your business and your employees. For instance, you can serve your prospects better by finding out better information about them. This means surfing from websites and other sources that are restricted and without being caught, thanks to the support of the VPN service you choose.
What a VPN would do is it would let you access any information you want by hiding your IP address and giving you another IP address that will suit the requirements of accessing that information. For instance, maybe the information you want is only allowing those users who are residing in London.
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So what the VPN would do is it would give you an IP address which will tell your location as London. That is exactly how you will continue to operate with this service. It will continue to hide your real identity and keep you safe from any online activity you wish to conduct.
Another reason why VPNs are better for your business is because it helps to encrypt your traffic which means no one can see what your actions are. They will only be able to see that you are VPN connected but nothing more. VPNs are very reliable and in a business where you have to conduct multiple confidential information handling, this solution is the perfect one for you.
Since you are now aware of what VPN is, let’s give you a closer view of how it can benefit your business better.
The benefit of using a VPN for your brand
This applies to any type of business, even small brands.
1. High security
There will be times that your business might have a few of your employees who would be working remotely. There could be instances where a few small businesses might not have an office and are working from home instead if that is you, you need a VPN to safeguard your work activities. You are aware that hackers are just getting stronger and one small mistake can get them to enter your system.
Don’t let that happen to you or your employees. Luckily for you with the use of a VPN your employees can conduct efficient actions online without any risks of being caught or getting blocked. This is important because you are a long way ahead of growth and if you want to succeed better you need a solution that can not stop you from learning and growing.
2. Better prospects management
The best way to cater to your prospects is to serve them just what they are looking for. And for businesses like yours, conducting cold emails and calls are important. Missing out on them can be a huge loss for your business. With a VPN this process becomes easier. You can use a VPN to capture vital information about your prospects such as testimonials or any other feedback.
You can get a vow of your competitors and understand how they are catering to their audience so that you can fill in the missing gaps they left out. This will enhance your service better and directly impact your actions to sell better to your prospects. The more data you receive about your audience such as their likes, dislikes, and more, the better your employees will be able to convince them to invest in your brand.
3. Share files securely
A few of your employees will be working remotely or a few might be sick and working at home, at times file sharing is needed. You need to at times share on a different network the files, at times conducting it through an unsecured channel can cause a leak or loss of vital information.
It is important that this needs to be eliminated without any hassle which is why conducting file sharing with the support of VPN service is helpful.
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4. Provides online anonymity
Your business is growing and at this point how much you can research about your prospects, strategies you can apply, and more will be beneficial for your business. But not all the information you see online is available, there are some websites that are restricted which is why using a VPN is important.
A VPN will hide your anonymity online and ensure that no one knows that it is you who is trying to access information from a restricted source. This is important because your employees can easily work on studying and understanding the prospects better, they will be able to conduct research on successful brands to enhance your business and more.
With a VPN this process becomes easy and holds no restriction for growth.
5. Network performance
Your network performance will improve soon after you start using a VPN service. What happens is ISPs (internet service providers) consume so much bandwidth as they try to control the traffic. This will indirectly slow down your business network which will hence impact your employee’s actions.
What a VPN does is it encrypts your traffic, pushing you away from anything that could slow down your work activities.
There are multiple VPN services available in the market, but you need to choose the one which contains all the requirements that match your business.
How to invest in the right VPN service?
1. Invest in a paid VPN
Everybody likes a free service but with a free service comes security checks which are not available. Hence it is important that you invest in a VPN service that is paid and offers a good number of services for you with the pricing stated.
2. Good security
The security matters in any VPN service so you need to ensure that you are investing in a VPN service that offers great security measures. You could opt for 256-bit encryption as that is standard in the VPN industry. Remember security matters and that is exactly what you need to prioritize.
3. Faster speed
You are going to use your VPN service for multiple activities as stated above such as research and more and if your VPN slows down, it will only affect your work. Ensure that the VPN service you invest in is good for any activities you conduct.
4. A good support team
There will be instances where you might experience a problem with your VPN. Immediate assistance can help you get back to work quicker instead of having delays. Invest in a VPN service provider that is going to assist you as and when you need them.
5. No logging policy
VPN service providers do store your internet activity and can do a lot with it. To eliminate this from happening ensure you understand what information is being stored and if you’re not comfortable ask for a no-logging policy. This will keep your internet activities safe from every point.
The Bottom Line…
To tackle the online world with a permanent solution hasn’t yet been discovered, but with a solution like VPN that sums up almost more than the area.
The online world is a gift and a curse and when you are the ones that want to use it for the right needs of yours, the service of a VPN will always help you through it.
So tell us, what did you think of this article? What are your views on VPN? We would love to hear your opinion.
Also, to learn more about such helpful topics, do watch out for Limevpn more often.
Rachael Chapman
A Complete gamer and a Tech Geek. Brings out all her thoughts and love in writing blogs on IOT, software, technology etc
